Quality is far more essential than volume/quantity thus, purchasing an email list to boost your reach is always a bad idea.ĪLSO READ: Top 8 Social Media Strategies That Every E-commerce Store Needs To Implement Shopify Email List Building Tips To Grow Your Business Create Pop-Up Offers for Your WebsiteĪlthough some people may dislike them, email pop-ups can be very beneficial. Volume: After you’ve completed the first two criteria, you can start concentrating on the number of subscribers and expanding your list.Relevance: You should target people who are sincerely interested in your products – people who have expressed an interest in receiving emails from your business.Quality: You want to ensure that your emails are obtained and delivered to genuine people who check their inboxes regularly.The following are three critical priorities for creating a valuable email list: It’s important to make sure that your lists are properly managed to perform well in the future. Email Statistics 2017-2025 – Image Source: Statista What are the Most Important Considerations while Building an Email List?Ĭreating a great email list is the first step in any successful campaign. With this email marketing statistic in mind, it’s difficult to overlook the power of a great email campaign. According to Statista, 306.4 billion emails were sent and received each day in 2020. People check their email inboxes multiple times per day, allowing you to engage with them whenever you want. As a result, email enables you to generate personalized campaigns and creative content. However, you own the email list, and the decisions of other businesses do not influence it.Įmail is very direct and personal. If platforms like Facebook and Google decide to change their policies, it will affect your digital marketing and SEO efforts. It is also one of the most effective ways to generate leads and increase sales. According to a study conducted by Emarsys, 80% of businesses rely on email marketing to acquire and retain customers. It can also motivate them to return to the store and make a purchase again.Įmail marketing is quite effective in increasing sales. With a good email campaign, your business can retain and attract new customers. Email is one of the most effective channels for building and maintaining long-term consumer relationships. Why Building an Email List is Important?Įmail allows you to maintain continuous customer interactions. This list serves as a marketing tool for digital marketers. It is a group of email addresses used by individuals or businesses to distribute marketing information to many people. What is an Email List?Īn email list is essentially a collection of emails obtained from people who agreed to receive updates and promotional emails from your business via your newsletter, contest, blog, or website. This is because Shopify has given them a perfect opportunity to sell their products and services online to a broad audience overnight.īut did you know that you can build a Shopify email list of your own? With a Shopify email list, you can easily attract targeted traffic to your shop, which, in turn, will grow your business. It is nearly impossible to find an entrepreneur not using Shopify or a similar e-commerce platform in today’s modern business world. Create A Survey to Engage with Your VisitorsĮmail marketing for e-commerce businesses is one of the most effective and inexpensive marketing strategies.Place Email Sign Up Forms Across Your Site. Shopify Email List Building Tips To Grow Your Business.What are the Most Important Considerations while Building an Email List?.Why Building an Email List is Important?.
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